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“Branding tends to ‘git the cow’s attention.” ~ Cowboy Wisdom

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Business Design

06

Jan
2013

In Branding
Inspiring

By Arengee

Why Is Design Important For Business –

On 06, Jan 2013 | In Branding, Inspiring | By Arengee

“If you look at any business as a huge inverted pyramid, it rests on one fundamental proposition — differentiation. That is, each company claims to offer a product or service that’s better, faster, cheaper. To me, the way in which you broadcast that to the world, day in and day out, is through your design.”

~ George Gendron, Editor of Inc. magazine from 1982 through 2002

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