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Case Studies

Legal Food Frenzy Logo Statewide Legal Food Frenzy Logo by Logo design by Arengee Branding

By Arengee

On 12, Nov 2015 | In | By Arengee

Legal Food Frenzy Logo

A recent study by Feeding America found that almost 1.2 million Virginians are considered “food insecure.” A large number of these individuals are children, senior citizens, disabled adults, and the new face of hunger—individuals who have lost their jobs, are unemployed or underemployed, and are having problems making ends meet. In fact, Virginia’s food banks continue to experience record demand for services. In 2014 alone, the food banks of Virginia have distributed almost 142 million pounds of food and grocery products.

Established 2007

In response to this urgent need, the Office of the Attorney General, The Young Lawyers Division of The Virginia Bar Association, and the Federation of Virginia Food Banks joined efforts in 2007 to create the Statewide Legal Food Frenzy—a food and fund drive competition among all Virginia law firms and organizations. In this friendly competition, the law firm or organization that raises the most food (based on a per person average—attorneys and staff) will be awarded the prestigious and highly coveted “Attorney General’s Cup.” In addition, the Attorney presents 11 additional awards in categories for sole practitioner, small, medium, and large size firm, and top law school, top government/public interest office, and top corporate legal department.

Over the past eight years, law firms, legal organizations, and law schools who participated in the Statewide Legal Food Frenzy have raised the equivalent of more than 11.4 million pounds of food.

Arengee created this logo for the inaugural event. Part of the design included an easy way to update the current year.

Bide-A-Wee Golf Course Website Bide-A-Wee Golf Course Website Bide-A-Wee Golf Course Website Bide-A-Wee Golf Course Website

By Arengee

On 27, Jun 2015 | In | By Arengee

Bide-A-Wee Golf Course Website

We brought the website of the top Municipal Course in Virginia up to par. If you ask our web programmers, they’d say it was several under 8-)

Check out the before and after. Need a website refresh? Shoot us an email.

Umoja Festival Portsmouth Umoja Festival Portsmouth Website Umoja Festival Portsmouth Website Umoja Festival Portsmouth Virginia

On 27, Jun 2015 | In | By Arengee

Umoja Festival Portsmouth

For events, clients want to increase the number of attendees every year. This year the bar was set a little higher – it was their 25th Annual event. We rose to the occasion and exceeded expectations. Here are the results:

  • Website generated more than 19,000 sessions and nearly 50,000 page views in just 4 weeks
  • More than 11,000 visitors to the website over the the festival dates – May 22-24
  • Social Media marketing reached more than 198,000 people within 50 mile radius and 
 generated more than 503 attendance confirmations and more than 
400 Event Shares
  • The multi-media plan for the 25th Annual Umoja Festival was targeted against a 
 variety of micro targets including ethnic groups. The plan generated over one 
 million impressions at a cost of less than 1 cent per impression.
  • Estimated event attendance of more than 23,000 over the three day event

Got an event that needs marketing help. Give us a call.

Celebrate Portsmouth! Celebrate Portsmouth! Celebrate Portsmouth! Celebrate Portsmouth! Celebrate Portsmouth! Celebrate Portsmouth!

By Arengee

On 14, Aug 2013 | In | By Arengee

Celebrate Portsmouth!

We created this series of ads for the City of Portsmouth, Virginia. These tourism focused  ads run in VEER magazine, Hampton Roads’ alternative source for news, arts, culture, entertainment and dining. We wanted to create a sense of fun, energy, excitement. The background photos were all taken by Arengee. We picked up the same style for posters that are featured inside the HRT Ferry between Portsmouth and Norfolk.

LaVoris Pace, Musical Artist Website LaVoris Pace, Musical Artist Website LaVoris Pace, Musical Artist Website

By Arengee

On 19, Jul 2013 | In | By Arengee

LaVoris Pace, Musical Artist Website

Need a tight website to promote your musical talents? Give Arengee a call.

We created this smooth- flowing java-based website to match the R&B soul of this local musical talent.

The site incorporates a snippet of a current track with a link directly to iTunes for purchase plus embedded web fonts, media gallery, video and more.

Have a look. And don’t forget to check out/buy his single and album on iTunes.

CIVIC Scholars Program Logo CIVIC Scholars Program Logo CIVIC Scholars Program Logo CIVIC Scholars Program Logo

By Arengee

On 19, Jul 2013 | In | By Arengee

CIVIC Scholars Program Logo

Arengee was asked to create a “cool” logo for the program described below. We’ve been working with the Director of the CIVIC Leadership Institute, Cathy Lewis, for many years. She’s one of our most favorite clients. She gives us information, answers all our questions and then just let’s us “be creative geniuses” (her words).

Since this is a “mentorship” program, we tried to invoke some of the aspects of mentorship in the logo I.E. perspective and direction.
We avoided fad typefaces and design to create something that would last for years to come. Cathy is VERY happy.

CIVIC Scholars is a pilot program exclusively for ODU students modeled after the highly prestigious CIVIC Leadership Institute and designed to link high performing, promising students with regional business and community leaders.

The CIVIC Leadership Institute brings together proven executive leaders from the entire region of Hampton Roads to establish relationships, share knowledge and explore ways to make Hampton Roads an even better place to call home.
 Throughout the course of the semester, “class” members will enjoy in-depth educational opportunities, candid assessments of the issues, exposure to differing points of view, and an opportunity to consider the roles they will play in the region’s future as class members finish their degrees.

The Language Group The Language Group

By Arengee

On 09, Apr 2013 | In | By Arengee

The Language Group

Mr. Donatelli, the owner of The Language Group, is a busy guy. And like most busy business owners sometimes getting around to updating your own marketing materials takes a back seat. His website for example, designed and programmed back in the late 90s was fairly cutting edge for its day – but not for 2013. We brought The Language Group up to date with a sophisticated and professional business look and feel. He’s very happy. And even busier.

Family Ophthalmology Logo/Identity

By Arengee

On 01, Apr 2013 | In | By Arengee

Family Ophthalmology Logo/Identity

We asked the client a lot of questions during the discovery meeting and we listened closely to all the answers. But it was what she kept doing with her hands that gave us the answer.

Virginia Quarter Horse Classic Logo Virginia Quarter Horse Classic Logo

By Arengee

On 24, Mar 2013 | In | By Arengee

Virginia Quarter Horse Classic Logo

While serving on the Board of the Virginia Quarter Horse Association, Jeff was instrumental in renaming and rebranding one of the premier Quarter Horse Shows on the East Coast. Jeff encouraged the Board to rename the event to promote the Commonwealth as well as the Association responsible for creating it.

This logo looks great embroidered on awards such as jackets, horse blankets and prints well on ribbons.

Willett Hall Performance Center Willett Hall Performance Center Willett Hall Performance Center Willett Hall Performance Center

By Arengee

On 24, Mar 2013 | In | By Arengee

Willett Hall Performance Center

Willett Hall is a 2,000-seat entertainment facility with outstanding acoustics. Every seat lets you thoroughly enjoy concerts, guest speakers, theatrical performances, musicals and dance performances.

The new design promotes upcoming performances and elevates the venue to match the experience.

Visit the website: