Cowboy Wisdom Arengee shares cowboy wisdom's - thoughts and code that have great application to branding and marketing.
I would personally like to ban every Sales and Media Rep from ever using Powerpoint. These terrible cut-and-paste files cross my desk periodically and it drives me crazy.
There’s no need to TRY and make your stuff look pretty. Just give us the facts. Don’t rip the client logo off the website and stick it on every page – it looks like crap. If your pitch has merit, we’ll give it the consideration it deserves.
Remember, we are a creative agency. We make professional presentations for a living. You don’t.
Oh, and if one more Rep tries to sell something to our agency by telling us “all these other people are doing it” I’m going to do like my mom did and say “just because your friends jump off the roof does that mean you should, too?”
Better yet, I’ll make a crappy Powerpoint slide and send it to you via email – after I kick you out of my office.